Guidez + Google Tag Manager Analytics: The Complete Onboarding Impact Picture

Why combine Guidez Analytics & Reporting with Google Tag Manager?

Connecting all Guidez events to Google Tag Manager gives your team the complete onboarding data picture — not just individual tour completions, but the full behavioral context of how users move from signup to activation to retention.

See onboarding's full impact — activation, retention, and revenue — in one place.

Connect Google Tag Manager Free →

All Guidez events flow to Google Tag Manager: tour_started, tour_step_viewed, tour_completed, tour_abandoned, checklist_item_completed, checklist_completed, nps_submitted, banner_seen, banner_clicked, feature_adopted, ai_question_asked, and milestone_reached. Each event includes user context, plan, and company properties.

Yes. With Guidez events in Google Tag Manager, you can build end-to-end activation funnels: signup → tour_started → tour_completed → your core activation event → Day-7 retention. This is typically the most valuable analysis Guidez data enables.

Guidez can sync user properties to Google Tag Manager: onboarding_status, checklist_pct, nps_score, nps_label, activation_date, and tours_completed_count. These properties persist on user profiles and are available in all segmentation and cohort analyses.

Yes. Any Guidez event can be used as a conversion event in Google Tag Manager experiments. A common setup: run two onboarding tour variants in Guidez, include a variant property on each event, and measure which variant drives higher activation and retention in Google Tag Manager.

No. All integrations including Google Tag Manager are included on paid Guidez plans at no additional cost. You can connect Google Tag Manager and start receiving all Guidez events in under 5 minutes.